On Wednesday Pinterest announced the addition of a handy new map feature called Place Pins where pinners will have the ability to add geographic information to pins. Instead of just mentioning in the pin description where a photo was taken, where you can purchase an item or what restaurant you can find that dish, you can now show users on an intuitive map but it doesn’t stop there.
If you’re just starting to develop your brand’s social media presence, Facebook is a good place to perfect your social media brand management. Follow these best practices to get started on the right foot with your audience. Once you’ve read through the tips, leave a comment with your questions or with any best practices we missed.
On Tuesday, Twitter introduced a new tool called Custom Timelines. This new feature will allow users to create a specific Twitter timeline, including both branded and user tweets. For example, a brand could curate a list of the best tweets from a specific panel at SXSWi. Whether it’s buzz about an upcoming product launch or tweets from the panelists, the brand ultimately chooses what ends up on the Custom Timeline. Think of it as a landing page specific to Twitter chatter.
Gray Digital Group is proud to announce that we have as earned the Telerik Sitefinity Partner of the Quarter Award for all of North America. Though only a member of the Sitefinity partner network for a short time, we have completed over 25 Sitefinity projects ranging from non-profit to healthcare to retail to entertainment industries. Awarded quarterly by internal voting, nominations are submitted by Sitefinity Account Managers only. Voters take into account each nominees’ achievements of executing visionary projects within this CMS platform.
I’ve been called a web ninja enough times that it should probably be on my business card. The term probably came about during all the behind-the-scenes work that happens in web development. Coding is not a very appealing spectator-sport and the great work that goes into it is not always visually represented. In the spirit of this, I opted to share a quote below from Bruce Lee to simply explain Responsive Design…
Highlights from social media marketing world, including Facebook, Twitter and Pinterest platforms.
A significant part of my job here at Gray is to ensure we deliver quality work, from both a design and technology perspective. In the course of evaluating our team’s designs, I’ve come to notice that many of our personalities become evident through the work we create. One of the clearest examples of this is when I look at font choices. I disrupted some of my co-workers to ask what their favorite fonts were. Here are the results…
Get an inside look at how healthcare marketing leaders are successfully using digital channels to grow and connect with their audiences—and find out what they’ve learned along the way.
Previously, the decision to abandon Facebook terms on Facebook-based promotions meant risking the very page you so carefully were trying to promote. Likes, comments and any other Facebook action was strictly banned in exchange for a spot to win a prize. So, what did you do? You turned to an app and that app made it happen with careful wording and unspoken agreements with the big F.
It seems as though little by little content managers of Facebook Fan Pages are getting a bit more room to push their message visually on a pretty serious piece of fan page real estate – the cover photo. Previously we’ve shared with you the top Three Practices That Will Shut Down Your Facebook Page and in just a short amount of time practice #1 was turned on its head.
According to Mashable, Facebook is scheduled to launch it’s highly anticipated new structure, Facebook Graph Search, today. Before your mind shifts into overdrive thinking about where you will find your profile pic and favorite timeline posts, understand that this overhaul is not exactly an update like the others.
SXSW Interactive included five days of compelling presentations from the brightest minds in the digital industry. As Dennis Crowley, CEO & Co-founder of Foursquare stated, “SXSW is where you go to experience the future for a couple days and then go home to live in the present.”
McNair is a leading developer of custom homes in San Antonio. Their homes offer exceptional standard features and extraordinary aesthetics. Unfortunately, their old website did not give them due credit, and it was a challenge for visitors to find home information quickly.
McDonald’s just might supply you with the best reason yet to pull out your phone and scan that barcode.
The largest fast food chain in the world recently launched new packaging that will allow diners to only be a scan away from the latest nutritional information.
The San Antonio Orthopeadic Group entrusted our team to produce their latest website refresh. We’re proud to say that very site is a contender in Healthcare category of the Sitefinity 2012 Website of the Year Contest. We would appreciate your vote!
Now that you’ve built the fan page and the fans have delivered on signing up for what you have to say, why risk is all? Here are a three practices that just might shut down your social media ivory castle.
1. Creating a space for their brand.
While you might not be ready to commit resources specifically to maintaing an Instagram account, simply reserving a brand handle and filling out the basic “About me” section will carve out a little piece of this evergrowing platform. If you’re lucky, the same handle you use for Twitter might even still be available since the two platforms work pretty well together. You do have Twitter, don’t you?
Don’t forget to check out your web-based profile too.
Meet Tom. Tom is your fan. He has 467 friends and really love watching movies – you can tell from his cover photo, but the rest of his profile is blocked. Dang. You’re not sure how he found you but boy-oh-boy are you glad that he did. He took you from the big 4-9-9 to 5-0-0.
The digital world it always moving forward. Always adapting and powering through the expectations of yesterday.
Last week, we touched on the growth of Facebook – a social networking website that has continuously reinvented itself. Not that you needed a definition for Facebook.
Today, the spotlight is on Twitter.
Social media is a game all about interactions:
What you’re saying – When you’re saying it – Who’s hearing it – and finally, who’s responding?
Any brand manager will stress the importance of taking the first steps to interact with your audience simply by asking a question. Now, it’s how this question is approached that’s tricky.
