Black History Month: Attend Events & Shop Local
Black History Month Today we are celebrating the first day of Black History Month! Attend local events about African American History and support small black owned businesses. To learn more,…
Gray Digital Group’s 2022 Year in Review
We have had quite the year! Lot’s of new faces – animal faces, team member faces, baby faces, and… zoom unicorn faces..? We are loving our growing GDG family and…
Data Privacy Week – 6 Ways to Protect Your Privacy
It’s Data Privacy Week! From January 22 – 28, 2023, the annual campaign will focus on educating individuals and businesses about the importance of online privacy. Here’s 6 Ways…
MLK Day Resources
Below are a few resources to help you learn more about Dr. King, the impact he made, and the legacy he has left. The King Legacy of Service 25th Anniversary…
The Most Important Elements of Your Business Website
When it comes to designing and then building your businesses website, there are many considerations. There are also a wider range of budgets when it comes to web design….
Tips for Successful Video Marketing
Let’s talk about video marketing. Video is one of the powerful tools used to communicate a brand’s message, personality, or even their mission. If an image speaks 1000 words then…
How to Develop a Social Media Strategy
Social Media is indeed a part of most businesses marketing strategy at this point. But, is it enough to just have an account and share a cute meme now and then?…
5 Digital Marketing Trends in 2022
We’re half way through 2022! So, what are the 2022 digital marketing trends that we’re seeing? And…are they effective? Here we share some highlights of trends in the digital…
5 Tips For Selecting a Digital Marketing Agency
As your business grows, you reach a point where you can’t do everything yourself. Nor do you want to. However, hiring outside assistance can be stressful and overwhelming. You want…
What is SEM and How Does it Differ from SEO?
In the ever changing and evolving world of digital marketing there are a lot of acronyms to keep track of. You’ve likely heard of and know a little about SEO,…
How an SEO Audit can Benefit your Organic Search Ranking
The Competition Google is the number one leading search engine. Though Google does not release its search volume data it can be estimated that there are over 63,000 searches every…
Benefits to Starting a Podcast
It’s no doubt that podcasts have been on the rise, in fact, podcasts are listened to everyday by millions of people. Listeners seek out entertainment, health, business and many other…
Using Images in Custom-Coded Eblasts
You want to send an email and you want it to look good. Sounds easy enough, but that’s not always the case. The issue is that email clients haven’t kept…
6 Key Questions to Ask When Creating Website Copy
When launching a new website, business owners commonly focus on the look and feel of the website, the design, before considering the words that will communicate the actual intended message….
What is Google Analytics and How to Use it in Your Business
Google Analytics gives businesses the ability to analyze and gain insight into what’s working and what isn’t and then adjust accordingly. So, what exactly is Google Analytics? Google Analytics is…
The Basics of Search Engine Optimization (SEO)
Search Engine Optimization is mentioned all the time – but many people don’t understand much about it other than the fact that they should implement “SEO” on their business website….
What is Digital Marketing? An Overview of Different Types of Digital Marketing
Digital Marketing refers simply to using the internet to market your product or service. Its connecting with potential customers via different channels online. Some of the key benefits of…
