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Category: Design, Content Creation and Development

5 Smart Ways to Use Automation Tools in Marketing

Posted: Mar 16th, 2023 | Category: Design, Content Creation and Development, Digital Marketing Strategy

  As a business owner, you’re always looking for ways to streamline your operations and save time. Automation tools can help you achieve both of these goals by allowing you…

Top 6 Digital Marketing Trends in 2023

Posted: Feb 23rd, 2023 | Category: Design, Content Creation and Development, Digital Marketing Strategy, Strategy

It’s a new year and that means new marketing trends. With digital marketing, these trends are sometimes hard to keep track of – so we’ve compiled a list of the…

6 Key Questions to Ask When Creating Website Copy

Posted: Apr 26th, 2022 | Category: Design, Content Creation and Development, Website Development

When launching a new website, business owners commonly focus on the look and feel of the website, the design, before considering the words that will communicate the actual intended message….

What Exactly is Content Marketing And Why Is It Important?

Posted: Apr 26th, 2022 | Category: Design, Content Creation and Development

Technology Trends in 2022: Short Form Content

Posted: Jan 28th, 2022 | Category: Design, Content Creation and Development

  What is Short Form Content? Short form content is typically quick, easy content for consumers to interact with. If words are included they are usually no more than 500….

Tags: Short Form Content

How to Make the Most of Your YouTube Content

Posted: Jan 4th, 2022 | Category: Design, Content Creation and Development, Digital Marketing Strategy, Social Media

  As more and more businesses take advantage of the power of video for marketing, it’s important to understand the basics of the algorithms the different platforms use. The algorithms…

Tags: YouTube

Engaging with your Audience: Top UX/UI Trends for 2022

Posted: Dec 6th, 2021 | Category: Design, Content Creation and Development, Uncategorized, Web Design

  After 2020 and 2021, it shouldn’t be surprising that the world is still adjusting to the new norms. The internet is no different and we will have to adapt…

Tags: 2022 Trends, UX/UI

Should I Try Out Instagram Reels?

Posted: Nov 16th, 2021 | Category: Design, Content Creation and Development, Social Media

What are Reels? Reels are Instagram’s version of TikTok videos. They’re short, 15-60 second videos that can be paired with music, and other fun effects. They show up in their…

Tags: instagram reels, Video

Everything You Need to Know About Information Architecture

Posted: Oct 22nd, 2021 | Category: Design, Content Creation and Development, Search Engine Optimization, Website Development

What is Information Architecture? You’ve heard of UX and UI design, but have you heard about Information architecture?  Information architecture cannot be ignored when it comes to building an online…

Tags: Information Architecture

Adding Tik Tok to your Digital Marketing Strategy?

Posted: Sep 28th, 2021 | Category: Design, Content Creation and Development, Social Media

There is no ignoring the fact that Tik Tok is becoming a primary channel in which marketers are able to reach their audience. Tik Tok is on track to reach…

Tags: Tik Tok

10 YouTube Videos Every Business Should Create

Posted: Aug 10th, 2021 | Category: Design, Content Creation and Development, Social Media, Storytelling

Headway Capital has put together a new infographic that highlights 10 content ideas for YouTube videos. We think these ideas are great, especially #6 and #8. Read on if you…

Tags: YouTube Tips

How the Facebook Feed Algorithm Works

Posted: Aug 5th, 2021 | Category: Design, Content Creation and Development, Social Media

The Process of Feed Ranking Many of us view Facebook’s algorithm as an enigma. Does anyone really understand how it works? If you did understand, would it change the way…

Tags: Facebook

5 Tips to Plan an Engaging Podcast

Posted: Jun 10th, 2021 | Category: Design, Content Creation and Development, Podcasting

  The first part of planning a podcast episode is sitting down and outlining what value you will be providing the listener. Your goal is to add value to someone’s…

Your Website Content Matters…Make it KING.

Posted: May 19th, 2021 | Category: Design, Content Creation and Development, Search Engine Optimization, Strategy, Research and Planning, Uncategorized

We have to start with a hard truth; there’s a lot of bad content on the internet. Don’t let that discourage you. Writing persuasive and informative content that prompts the reader to…

Image Optimization Matters for SEO and a Quality User Experience

Posted: May 18th, 2021 | Category: Design, Content Creation and Development, Power User Content, Web Design

  Why Optimize Your Images? When uploading images to a website you should always optimize your assets to prevent poor user experience from a slow loading page. If you are…

Tags: Image Optimization, UI

What is Web Accessibility?

Posted: Apr 30th, 2021 | Category: Accessibility, Design, Content Creation and Development, Power User Content, Website Development

The industry standard for assessing if a web page is accessible is using the Web Content Accessibility Guidelines (WCAG). These guidelines provide 4 top-level principles for determining the accessibility of…

Why we Choose WP Engine as Our Hosting Partner

Posted: Apr 5th, 2021 | Category: Design, Content Creation and Development, Website Development

  There are many reasons why we choose to partner with WP Engine as our hosting partner. Here are the top 5:   1. Award-winning support has us covered 24/7/365….

Tags: CMS, WordPress

UI/UX Do’s and Don’ts

Posted: Feb 24th, 2021 | Category: Design, Content Creation and Development, Web Design

It’s more important than ever for businesses to spend time working on their digital presence. Your digital presence allows potential customers to find you and learn about you 24 *…

Tags: UX/UI

WordPress Tops The Charts Again!

Posted: Feb 4th, 2021 | Category: Design, Content Creation and Development, Web Design, Website Development

It comes as no surprise that once again, WordPress is the top content management system (CMS) for 2021. WordPress is used by 39.5% of all websites on the web, up…

Tags: CMS, Content Management System

We’re all doing something wrong… How does a 9 year old make $29 MILLION on YouTube?

Posted: Jan 5th, 2021 | Category: Design, Content Creation and Development

Once again, Forbes predicted that nine year old, Ryan Kaji, would be one of the top earning YouTubers of 2020.  His channel, Ryan’s World, is still unbelievably popular.  His videos…

Tags: Content Marketing, YouTube

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