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Category: Power User Content

The Importance of Responsive Web Development

Posted: Jun 18th, 2021 | Category: Power User Content, Web Design, Website Development

Responsive web development is when we create a site that responds instantly to the device it’s being viewed on and makes adjustments to best perform for that device. This is…

Tags: Device Agnostic, Responsive Web Design

Image Optimization Matters for SEO and a Quality User Experience

Posted: May 18th, 2021 | Category: Design, Content Creation and Development, Power User Content, Web Design

  Why Optimize Your Images? When uploading images to a website you should always optimize your assets to prevent poor user experience from a slow loading page. If you are…

Tags: Image Optimization, UI

What is Web Accessibility?

Posted: Apr 30th, 2021 | Category: Accessibility, Design, Content Creation and Development, Power User Content, Website Development

The industry standard for assessing if a web page is accessible is using the Web Content Accessibility Guidelines (WCAG). These guidelines provide 4 top-level principles for determining the accessibility of…

The Emotional Journey of Artificial Intelligence & Empathy

Posted: Apr 7th, 2021 | Category: Power User Content, Strategy, Research and Planning, SXSW 2021

  Artificial intelligence is doing what we all thought it couldn’t do, developing and engaging with human emotions. If you’re skeptical, just wait until you hear about the recent developments…

Tags: AI

Improve Your Keyword Research for SEO

Posted: Jan 12th, 2021 | Category: Marketing Execution and Management, Power User Content, Search Engine Optimization

[Power user content… this article assumes the reader has had at least some prior experience with the topic] Descriptive, keyword-rich copy is critical to ranking well in search engines.  Web…

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