Unbounce Acquires LeadsRX
What is Unbounce? Unbounce is a conversion intelligence platform used primarily to create landing pages for digital campaigns. A visitor lands on an unbounce landing page after clicking on a…
How GA4 Will Help in a Cookieless World
In January 2020, Google announced that it would be banning third party cookies from its ad networks and chrome browser by 2022. Since then, this initiative has been pushed…
Yes, You Can Afford to Advertise on “TV”
More and more households are cutting the cord. We no longer rely on traditional cable companies and television networks to deliver movies, shows, and other content to us. Streaming media…
Does Your Business Need to Pay-to-Play on Facebook?
The short answer is yes. Long gone are the days when most of your followers would actually see each of your posts in their Facebook feed. Today, it appears that…
Nonprofit Paid Search
Nonprofit Paid Search Crucial Digital Marketing for Nonprofits How Paid Search Helps Your Nonprofit Most nonprofits limit their digital marketing strategy to just their website. Now a great website can…
Call Tracking
How Can Call Tracking Help Your Business? Call tracking helps your business track the success of any digital campaign and separate what’s working from what isn’t: Tracking campaigns: Call tracking…
PPC Management
SEM Management Search Engine Marketing Management SEM or “Search Engine Marketing,” is the process of purchasing ads online to increase the leads to your website. It sounds simple, but there’s…
