Nursing is more than a job…it is a passion. I fully understand this statement first hand, I am a product of a nurse’s salary growing up. I remember my mother as a nurse from the moment I could tie my shoes, she taught me right from wrong from a nurse’s lens. My mom is now a […]
A mobile site is a necessity in today’s world. Make sure you are prepared for the upcoming Google algorithm update.
There is nothing more exciting than to see one of your clients being recognized by world wide brand. I was asked to join our friends at Anderson University to watch a special announcement. On Thursday, February 12th, Apple came to Anderson University to present a special recognition. Anderson University’s Henderson Auditorium was packed with faculty, […]
I have been thinking about this idea of “brand journalism”. I think it is funny terminology that is almost a paradox, conflicting, and has no merit to the pairing of the two words. A few weeks ago, I was sitting in a group discussion and one of the ladies from our church looked me and […]
I’m very excited to share with you something I have been working on for quite some time. We have all been very busy at the Social Health Institute developing a Mini MBA Certificate Program with our friends at Clemson University. A year in the making, this six-course offering provides a unique approach to deliver thought […]
What SEO factors should you be looking at in 2015? To start an SEO campaign or a marketing campaign of any type, you need goals. Learn what you’ll need and more to be successful in SEO during 2015.
I just watched a Facebook post come across my news feed from a hospital employee. They were sharing a story from the local news paper’s website praising a hospital’s initiative. We see this everyday, employees and brand ambassadors sharing stories online, specifically recognizing their workplace. Content now is more than just ownership…it is about resources. […]
It is one of the hardest things to do…to just turn around, listen, and trust our instincts. Major events allow communicators to tell rich stories. Many times we focus more time on the event and less time on the people attending the events. Planning is key! For the last few years, I have been capturing […]
Here I lay in bed thinking, nine years ago Saturday…I was boarding a plane for Houston. Katrina was slamming into New Orleans and I was on a plane with a bunch of my colleagues…headed right into the aftermath. This one event changed my life…I came back from those 10 days in New Orleans a different […]
Meet my friend Sarah…I met her this past Friday at the SC Mission 2014 event in Columbia, SC. She is 62 to years old, walks with the assistance of a cain, and needed glasses. Yes…her vision is not good, but she knew that if she could find her way across Columbia…she could have the opportunity […]
As an undergraduate student at Clemson University, I majored in Mathematics and worked on a minor in Art and Architectural History. It appealed to my desire to blend my creative pursuits with my interests in mathematical proportions. One of the artists we studied was Michelangelo Merisi da Caravaggio. He was a religious painter, one that […]
Look at the image above. I love this image! Meet Miles Thomas Haren…son to Tom and Jennifer Haren. This is their third child and the first boy our family has seen in a few generations. Miles is my little nephew and I spent the afternoon helping Tom and Jennifer take his newborn pictures. Tom used to be […]
There is something awesome about these pictures…something so normal. This is my brother-in-law, sister-in-law and their children. They just had their third child. These pictures showcase their most recent appointment with the physician that delivered their third child, baby Miles. Here we have one doctor’s visit with lots of smiles. What makes these pictures so […]
I was sitting and meeting with a dear friend…and a great client. We were chatting about an upcoming group of projects, talking about the creative approach, budgets, logistics, etc. The more we talked, the more we began critically thinking about the visual message, the scripting, and the overall impact. She looked at me and said, […]
I have you noticed video auto-playing in Facebook when using your laptop, desktop computer, or even your mobile device like a tablet or smartphone. I have noticed the these auto-play videos on my iPad, iPhone, and my desktop using my MacBookPro. The videos that are auto-playing are those uploaded directly to Facebook. This auto-play initiative is […]
Why are we using them? Are they fun? Are the cute? Are they just what we do…hashtag everything? They were meant originally to help organize conversations, allowing like minded people to connect inside conversations. Now…there is a hashtag for everything…just because. I see people posting Facebook using 15-20 different hashtags in one post…I wonder…how are
I am not sure what Payne Stewart has to do with #blogchat, but it was a part of a verbal spat during the Twitter chat on Sunday, June 15, 2015. I was sitting watching television while following the chat when this little verbal disagreement broke out. Nothing more than a few heated words, but still this
Did you watch the keynote address from Apple’s #WWDC14 opening day? Did you happen to see the first video before anyone walked onto the stage? I did and I was inspired. How many story-lines can you list while watching this video? Here is what I came up with…I was typing in real time as watched
More and more digital agencies are seeing the need for an added value proposition…digital storytellers. These are people that understand visual storytelling, video production, and content development and marketing. They are selling these services as tactics. Yes…we are finding they are selling services in addition to their web strategies…they can create video, they can create
Historically, the movement to end violence against women has been led by women. Why are men not a part of the solution? We are a part of the problem yet not willing to step-up and become an active voice, and active part of this advocacy to tackle the problem of domestic violence. It starts with men teaching men.
