Social Media Guide For Best Image Sizes
Checkout this Social Media Guide For Best Image Sizes below. We hope this is a helpful resource for optimizing images for the right platforms.
Another Zoom Meeting? Tips to Ensure Your Virtual Events are Successful.
Whether it’s an internal meeting or a planned organizational event, most of us have had our fair share of participating in virtual events—and this trend will continue in 2021. Here…
UI/UX Do’s and Don’ts
It’s more important than ever for businesses to spend time working on their digital presence. Your digital presence allows potential customers to find you and learn about you 24 *…
Brands Are Getting Creative with Experiential Marketing
Before the pandemic, brands were dabbling in experiential marketing coming up with creative, innovative ways to interact with their consumers. The pandemic has presented the challenge to offer virtual…
Creating a Podcast: A Quick Guide From Planning to Promoting
Podcasting is super hot right now — and listenership is strong and growing. Many people find it easier to consume information by listening to a podcast rather than reading or…
Shifting Marketing Strategies During and After the Pandemic
Covid’s Impact Studies show that the pandemic has directly impacted the way companies advertise their offering. With face-to-face interactions cut off, everyone relied on technology to get the information they…
WordPress Tops The Charts Again!
It comes as no surprise that once again, WordPress is the top content management system (CMS) for 2021. WordPress is used by 39.5% of all websites on the web, up…
The Best Times to Post on Social Media 2021
Do you question how to maximize your social media strategy? Do you notice that some days you post pure gold but only hear crickets? We can help. Oberlo has done…
What is “Gray Matter”?
Medically speaking, grey matter serves to process information in the brain, and helps to process signals created by other sensory organs. Grey matter is also generally associated with intelligence and cognitive…
Yes, You Can Afford to Advertise on “TV”
More and more households are cutting the cord. We no longer rely on traditional cable companies and television networks to deliver movies, shows, and other content to us. Streaming media…
The Importance of Annual Digital Planning
2021 is moving fast, so before we get too far into the year we want to share why annual planning is so important. Annual Digital Planning will allow you to…
Does Your Business Need to Pay-to-Play on Facebook?
The short answer is yes. Long gone are the days when most of your followers would actually see each of your posts in their Facebook feed. Today, it appears that…
Improve Your Keyword Research for SEO
[Power user content… this article assumes the reader has had at least some prior experience with the topic] Descriptive, keyword-rich copy is critical to ranking well in search engines. Web…
We’re all doing something wrong… How does a 9 year old make $29 MILLION on YouTube?
Once again, Forbes predicted that nine year old, Ryan Kaji, would be one of the top earning YouTubers of 2020. His channel, Ryan’s World, is still unbelievably popular. His videos…
The Top 10 Marketing Statistics You Need to Know From 2020
It is no joke that 2020 has been full of surprises and shifted the way organizations communicate with their customers. Marketers have to rely on digital solutions to maintain and…
2020 In Review
We can all agree 2020 was one wild ride none of us signed up for. Nevertheless, we had some exciting accomplishments this year at Gray Digital Group. We moved offices…
Geotargeting 101
Imagine being able to target and deliver digital ads to individuals who attended a specific trade show or who walked into a particular shopping center or who visited one…
IDD Accessibility
Advancements continue to be made in the world of digital accessibility. At GDG, we currently follow WCAG.2 guidelines for all new websites created and modify existing websites based on client…
A Journey for a Domestic Violence Victim
This has to be one of the most powerful stories we have captured since we started working with Safe Harbor. Each year, we have pushed the boundaries, getting to a…
Email Marketing 101
What is email marketing? Email marketing uses your company’s email list to generate new leads and business for your company. Email marketing can be used for branding purposes or lead…
